NATIONAL ADVERTISING CHALLENGE (2016): SILVER AWARD
The TD Toronto Jazz Festival may be at risk of losing it's core audience because let's face it...People these days generally just aren't in to Jazz. But what a lot of these people don't know is that tons of their favorite Pop or Hip-Hop artists tend to use Jazz samples in many of their songs.
Therefore knowing that traces of Jazz can be found in nearly any popular mainstream genre today, we will revive the spirit of Jazz music in Toronto by creating a campaign that allows millennials to follow the roots of their favorite music back to the beats that started it all -- Jazz
A campaign created for Humber Sustainability in order to encourage the students and faculty of Humber College to start saving paper and electricity.
A print campaign made to remind the new generation of fighters that boxing began with Everlast. And that when they put them on, they're not just wearing a glove; but a legacy.